Advertise on Reacheffect

You see the source. You decide.

Every impression Reacheffect delivers carries the ID of the publisher placement it ran on, and that ID is available in your reports and in your postback data from the first click. You can whitelist the sources that convert, blacklist the ones that do not, and set separate bids for each — the campaign does not run on inventory you cannot name. This is the difference between buying traffic and buying blind: the network does not decide what you get; you do.

Targeting is the same across formats: GEO, city, device, OS, browser, language, carrier, connection type, source ID, frequency. Frequency capping is set per campaign. Campaigns start as soon as the creatives and landing page pass moderation.

Nine formats, one balance

Your deposit funds every campaign in the account, whatever the format. Volumes below are the daily totals across all GEOs and devices; the traffic and bids by GEO page breaks them down by country, device and operating system with the bid you would pay in each.

Pricing and minimum deposit

Impression-based formats are bought on CPM (per 1,000 impressions) and click-based formats on CPC (per click). Minimum bids are set per GEO, device and OS and are shown in the platform before you launch; the CPM ad network page explains how the auction resolves. SmartCPM (pay just above the second-highest bid) and SmartCPA (a CPA-goal that the platform optimizes toward once your postback is live) are available on popunder and banner.

• Minimum deposit. $30 via PayPal · $50 by other methods. Deposit by USDT (TRC20), Bitcoin, PayPal, Visa, Mastercard, Payoneer, Capitalist or wire transfer.
• No monthly minimum. A balance stays on the account until it is spent; there is no platform fee on top of the bid.
• Moderation before spend. Every creative and landing page is checked against the advertising policies before it serves; nothing is charged until the campaign is live.

Self-serve: launch in minutes

1. Create an accountSign up, pick CPM or CPC, and fund the balance in the self-serve platform.
2. Launch in minutesChoose format, GEO, device, OS, browser and carrier targeting. Set a bid and a daily cap.
3. Optimize on dataTrack conversions through postbacks and macros; block or whitelist sources by ID.

Managed: hand the account to a manager

Advertisers running iGaming, sports betting, dating, VPN, sweepstakes, finance or mVAS offers at volume can run the account through a manager instead of the dashboard. The manager sets up the campaigns, handles moderation, builds the whitelists and reports against the KPI you agreed. Managed accounts use the same platform and the same bids, with no separate rate card. They are available for higher deposits than the self-serve minimum; ask your manager for the minimum.

1. Brief a managerShare offer, GEO list and KPI. A manager proposes formats, bids and a test budget.
2. Compliant setupPre-moderation of creatives and policy-aware moderation for high-risk verticals.
3. Weekly optimizationYour manager runs whitelists, bid changes and creative rotation against the KPI.

Verticals that run here

Reacheffect accepts iGaming, sports betting, dating, sweepstakes, finance, e-commerce, gaming, VOD, mVAS and VPN and utilities offers in every GEO. The gate is the creative and landing page, checked against the advertising policies, not the vertical. Adult-audience traffic is a source, not a vertical: see buy adult traffic for what runs on it.

Tracking and reporting

Add cid=[tracking] to your campaign URL, and Reacheffect replaces the macro with a unique click ID. Your tracker or CRM fires the postback back to Reacheffect with that ID (and, optionally, the payout) when the conversion happens, and the platform attributes it to the exact source, GEO, device and creative. Reports update through the day and can be exported. Setup steps are on the conversion tracking page; the postback URL format is in the docs.

Advertiser FAQ