How to integrate BeMob with Reacheffect

How the pieces fit

The ad's destination URL points at your BeMob campaign URL and carries Reacheffect's click ID in the parameter BeMob maps to its External ID. BeMob stores it with the visit. When the offer reports a conversion to BeMob, BeMob fires its traffic-source postback to Reacheffect with that external ID in cid, and the conversion lands on the right click, ad and source in Statistics.

1. Add Reacheffect as a traffic source in BeMob

1. Create a traffic source named Reacheffect in BeMob. In the traffic source's External ID field, enter the parameter name you will use with the token {tracking}.
2. Add the tracking parameters you want in reports: source as {subid}, placement as {spaceid}, country as {country}, device as {device_type}, cost as {paid}.
3. In the traffic source's postback URL field, paste Reacheffect's conversion URL from the More Info dialog under Tracking → Conversion Tracking, and replace the cid value with BeMob's external-ID token: cid={externalId}. Add &amount={payout} to pass revenue.

2. Build the campaign URL

Create the campaign in BeMob with Reacheffect as the source and copy the campaign URL. Paste it as the destination URL of your Reacheffect ads; it already contains {tracking} and the other macros you set on the source.

3. Test

1. Click your own ad from the campaign preview and confirm the visit appears in BeMob with a non-empty external ID.
2. Fire a test conversion from BeMob (or complete the offer's test flow).
3. Open Reacheffect → Statistics and confirm the Conversions column fills; if not, read the Rejected Postbacks tab under Tracking.

Notes

• BeMob documents {externalId} and {payout} in its traffic source postback guide; for revshare offers it recommends {campaignCpa} instead of {payout}.